Omnicom Group Inc.

Omnicom Group Incorporated was formed in 1986 with the merger of DDB, Needham Harper Steers and BBDO. Nowadays, it is a holding company which manages a variety of companies. The companies that Omnicom manages are dedicated to the industries of advertising, marketing, communications and media. They offer a variety of services in these fields: advertising and media planning, interactive, promotional and direct marketing, public relations, etc.

Omnicom Group operates about 2 hundred brands which provide their services in more than one hundred countries; it has reached to over 5 thousand clients around the world. Some of Omnicom’s most important brands are: BBDO Worldwide, DDB Worldwide, Arnell, Goodby, Silverstein & Partners, GSD&M, Martin|Williams, Merkley+Partners, Zimmerman Partners, TBWA Worldwide, OMG Outdoor Media Group, Fleishman-Hillard, Ketchum, Porter Novelli, etc.

All the Omnicom’s brands are divided in groups according to the type of services that they provide. There is the global advertising group, the Leading U.S.-Based National Advertising Agencies group, the Diversified Agency Services (DAS) group and the Omnicom Media Group (OMG.)